Customer:

OPI (Optical Phusion, Inc.) provides solutions for commercial and enterprise businesses that wish to extend their core business applications.

Project Details:

Identity: A new logo and company colors were provided at the beginning of the project, which were then branded into the following print and web material.

Website: Optical Phusion was provided with a modern website design to suit their technological product line and intuitive client-base. Utilizing a convenient tab-based navigation system, we were able to provide OPI with a clean web interface that allows the customer to find exactly what they were looking for with the least amount of clicks. Multiple customized banners flow horizontally across each page keeping a consistent look through the site, while promoting different products / services with each click.

Visit site at www.opticalphusion.com

Marketing Materials: Stationary including business cards, letterheads and envelopes were developed to support the new logo creating less confusion in the marketplace.

Communication: The Marketing Dept developed & published multiple press releases for OPI as well as managed their e-mail marketing for ongoing events & trade shows.